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Ebook Strategic Management and Business Policy: Towards Global Sustainability (13th Edition) includes the following contents: basic concepts of strategic management; corporate governance; social responsibility and ethics in strategic management; reviews the environment and analyzes the industry; internal review: organizational analysis; strategy building: situation analysis and business strategy; strategy building: corporate strategy; builds...
1084 p fbu 18/01/2024 31 0
Từ khóa: Strategic management, Business policy, Global sustainability, Strategic management, Business policy, Strategy formulation, Strategy implementation
Ebook Product strategy and management (Second edition): Part 2
Ebook Product strategy and management (Second edition): Part 2 presents the following content: Chapter 13 commercialization: test marketing and launching the new product; chapter 14 managing growth; chapter 15 managing the mature product; chapter 16 controlling the product line: an overview of the deletion decision; chapter 17 reaching the decision to delete a product; chapter 18 implementing the deletion decision; chapter 19 reprise.
187 p fbu 25/09/2023 40 0
Từ khóa: Ebook Product strategy and management, Product strategy and management, Ebook Product strategy, Managing growth, Controlling the product line, Implementing the deletion decision
Ebook Strategic Management and Business Policy
This edition continues the theme that runs throughout all 12 chapters: global environmental sustainability. This strategic issue will become even more important in the years ahead, as all of us struggle to deal with the consequences of climate change, global warming, and energy availability. We continue to be the most comprehensive strategy book on the market, with chapters ranging from corporate governance and social responsibility to...
913 p fbu 24/08/2023 16 0
Từ khóa: Strategic management, Strategic issues, Case analysis, Business policy, Strategy implementation, Strategy formulation,
Ebook Aligning human resources and business strategy: Part 2
Ebook Aligning human resources and business strategy: Part 2 presents the following content: Chapter 12 developing a strategic HR agenda, chapter 13 international approaches to HRM, chapter 14 bringing about strategic change, chapter 15 mergers and strategic alliances, chapter 16 creating a learning culture.
158 p fbu 16/02/2023 11 0
Từ khóa: Ebook Aligning human resources, Aligning human resources, Business strategy, Implementing strategic change, Strategic HR agenda, Strategic alliances
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